Frequently Asked Questions

Learn more about Pulp Culture, the fermentation process, and our beverages.

How does it use so much less water to produce than beer or kombucha?

All of the apples and other fruits we use are sustainably farmed. Because we are a wild fermentation facility, we do not require the amount of water nor the harsh chemicals you would find in most kombucha or beer breweries. We pride ourselves on bringing you a great product with the smallest possible environmental footprint.

Is it vegan and keto friendly?

All of our ingredients are source verified, non-GMO, and vegan. Because we ferment to zero sugar and allow for the wild yeast to consume any remaining carbohydrates, our beverages are also Keto friendly. We get our beverages lab tested frequently to ensure that we aren’t overpromising

How can it contain fruit, yet be zero sugar?

Fermentation naturally consumes all of the sugar in our juices, and we don’t reintroduce any sweeteners or sugars.

Why doesn’t it need to be refrigerated to keep the probiotics alive?

Probiotics don’t require refrigeration, however we understand why you may think that. The majority of probiotic commercial beverages (alcoholic or not), are not completely fermented, so there is still sugar in the can or bottle. When yeast and bacteria eat sugar, they produce carbon dioxide (among other things), so these types of beverages require refrigeration to make those microorganisms go dormant and stop producing gas, which would over-carbonate the beverage or rupture the container. Our hard pressed juices are completely fermented to dry, meaning there is no sugar remaining, so there is no chance of our microorganisms producing any additional gas.

What does wild fermented mean, and why does it matter?

We let yeast and bacteria that are naturally occurring on fruit and in our juicery ferment our beverages. This means we do not have to add any lab-created monocultures of yeast, we just let Mother Nature do the work!

Why don’t I taste some of the ingredients, yet I pick up other flavor notes?

During wild fermentation, naturally occurring yeast eats the available sugar and creates all the goodness available in our cold pressed juice. When no sugar is present, certain fruits, herbs and mushrooms do not retain the same taste commonly associated with them. So why are they there?! Well, the short answer is function. Event though the flavor is different, the function of each ingredient is still there for you and helps bolster the flavor overall!

Is there anything else added besides what is listed on the label?

We strive for honesty and transparency in our lives, and this philosophy extends to our beverages. What you see on our labels is what you get.

It’s Just Juice. Fermented.

Pulp Culture uses 100% raw, fresh juice that naturally ferments over three months. Called “wild fermentation,” the result is a zero-additive, zero-sugar, bone-dry beverage with 6 billion naturally-occurring probiotics, B vitamins, and 4.9% ABV.


Completely unadulterated, and containing a complete range of the possible elements associated with a spontaneous fermentation. Because there is more to it than just alcohol. Get ready to feel the "entourage effect", it's the best buzz on the planet!


6 billion CFU's of live probiotics in every can! Yup, you read that correctly. No need for a scoby in our process. We rely on mother nature alone to get the job done.


Put on your happy face, and adapt to the stress that surrounds you. Our blends are crafted with medicinal herbs and superfoods, helping you to find balance while you buzz.


We can't get any lower than that! This is the fewest calories possible for a beverage @ 4.9% ABV (based on a 12oz serving).


We know what you are thinking....cold pressed juice contains sugar right? Not when it's spontaneously fermented! All of the natural sugars in our blends are consumed by wild yeasts, resulting in a bone dry and alcoholic juice.


No yeast or sugar added. Not filtered or flavored. This is what happens when you leave raw juice sitting on your countertop for a few months. By accident on purpose, so simple that anyone can make it ('s our little secret).